Pink is not usually associated with power. but that was before emergen-c got a hold of it. we packed a yummy pink lemonade flavor with the punch of 1000 miligrams of vitamin c, plus energy boosting B vitamins, minerals and electrolytes. and to top it all off, we're donating 50% of pink's profits to empower the fight against breast cancer thought the keep A breast foundation. find out more about their mission to help eradicate breast cancer by educating young people on methods of prevention and early detecation.